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The Watershed Agricultural Council (WAC) is the recipient
of a W.K. Kellogg Foundation grant, “The Market Development
Initiative.” With these funds, the Council’s Natural
Resource Viability Program is providing educational and marketing
resources to farmers in the Catskill region.
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The Market Development Initiative is helping farmers with needs
in the following areas:
 Packaging
and Product Development Financing
Marketing
Distribution
Trade show promotions
Farmers interested in future educational or marketing efforts sponsored
by WAC, with farms in Delaware, Schoharie, Greene, Ulster, Dutchess,
Westchester and Putnam Counties are invited to join in this effort.
Workshops in direct marketing, adding value to products and business
planning, along with tours to innovative farms, are some examples
of the Initiative’s hands-on learning opportunities for farmers.
As part this project, WAC is developing a working group of farmers
to meet on a regular basis to address needs collaboratively and
to learn together. This group will address issues such as farm labor,
distribution, and collaborative marketing. Space in this group is
limited.
Contact us for more information. Contact WAC at (607) 865-7790 for
more information on all aspects of the Market Development Initiative.
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